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Knowledge BaseFeeds & MappingUnderstanding Feeds: Raw vs Custom

Understanding Feeds: Raw vs Custom

Feeds & Mapping · Updated 12 Jul 2026

Every project has at least two feeds created automatically: Raw Feed and Raw Sold Feed. Custom feeds are built on top of these.

Raw Feed

Contains every record from your project exactly as imported. Column names and values are unchanged. The Raw Feed is read-only - you cannot add mappings to it, but you can download it or use its URL as a passthrough.

Use the Raw Feed to:

  • Download a full export of all your source data
  • Check which columns are available before building a custom feed
  • Debug issues with source data quality

Raw Sold Feed

Same structure as Raw Feed but contains records that have been removed from the active dataset - marked as sold, delisted, or no longer available. This is populated when the scraper runs in sync mode and detects removed items. Useful for sending sold inventory signals to ad platforms.

Custom feeds

Custom feeds are built on top of the Raw Feed. You define a mapping that specifies which columns to include, what to rename them, and any transforms or filters to apply. Each custom feed generates its own live download URL.

You can have as many custom feeds as you like - each tailored to a different platform or use case.

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